R/GA vs Eleken: full comparison for 2026
Quick verdict
Eleken (4.2/5) edges ahead of R/GA (3.8/5) overall. Eleken is the better choice for saaS companies that want an embedded designer on a predictable monthly subscription instead of a fixed-price project contract.. R/GA is the stronger option for large consumer and enterprise brands that need product design fused with marketing-led brand strategy across multiple regions.. The right choice depends on your project size, budget, and required tech stack.
R/GA vs Eleken: head-to-head summary
| Criterion | R/GA | Eleken |
|---|---|---|
| Founded | 1977 | 2015 |
| HQ | New York City, NY, USA | Distributed team, roots in Kyiv, Ukraine |
| Team size | ~2,000 | 40+ to 100+ (approximate; reported figures vary by source) |
| Rating | 3.8 / 5 | 4.2 / 5 |
| Best for | Large consumer and enterprise brands that need product design fused with marketing-led brand strategy across multiple regions. | SaaS companies that want an embedded designer on a predictable monthly subscription instead of a fixed-price project contract. |
| Pricing model | Project-based, retainer for ongoing programs | Subscription (dedicated full-time or part-time designer) |
| Min. engagement | Not published | $6,599/month (per company website; independently unverifiable) |
| Primary tech stack | Figma, Adobe Creative Suite, After Effects | Figma, Design systems/Storybook, Miro |
| Industries served | Enterprise transformation, Consumer products, Media & entertainment | SaaS / B2B software |
R/GA vs Eleken: overview
R/GA
Founded in 1977 and headquartered in New York City, R/GA operates from ten countries including Austin, London, São Paulo, Singapore, and Stockholm. R/GA spent 23 years inside Interpublic Group before completing an independent buyout in March 2025 with private equity partner Truelink Capital — a recent ownership change worth disclosing. The firm's positioning fuses digital product and service design with marketing and technology, producing strong enterprise and consumer platform work for large brands.
Eleken
Founded in 2015 with roots in Kyiv, Ukraine, Eleken operates as a distributed team and reports 40+ to 100+ designers depending on source (treated as approximate). The studio uses a subscription pricing model — roughly $6,599/month for a dedicated full-time designer, with part-time also available — a distinctive engagement model versus the project-based competitors elsewhere in this roster. Eleken holds a 4.9 Clutch rating across 200+ projects and 70+ published case studies, and is SaaS-only, working on complex B2B, AI, data, and geospatial and low-code/no-code products through an embedded-team model.
Services and capabilities: R/GA vs Eleken
| Capability | R/GA | Eleken |
|---|---|---|
| Product design | ✓ | ✓ |
| UX research | ✓ | ✓ |
| Branding | ✓ | ✗ |
| Web development | ✗ | ✗ |
| Mobile development | ✗ | ✗ |
| Design systems | ✗ | ✗ |
Tech stack comparison: R/GA vs Eleken
| Framework / platform | R/GA | Eleken |
|---|---|---|
| Figma | ✓ | ✓ |
| Webflow | N/A | N/A |
| React | N/A | N/A |
| Framer | N/A | N/A |
| Adobe Creative Suite | ✓ | N/A |
| Design systems/Storybook | N/A | ✓ |
| After Effects | ✓ | N/A |
Pricing comparison: R/GA vs Eleken
| Criterion | R/GA | Eleken |
|---|---|---|
| Minimum engagement | Not published | $6,599/month (per company website; independently unverifiable) |
| Engagement models | Fixed project, Retainer | Subscription |
| Rate transparency | Minimum disclosed | Minimum disclosed |
| Price tier | Mid-market | Accessible |
Target audience comparison: R/GA vs Eleken
| Dimension | R/GA | Eleken |
|---|---|---|
| Best company size | Startup to mid-market | Startup to mid-market |
| Best industries | Enterprise transformation, Consumer products, Media & entertainment | SaaS / B2B software |
| Best use cases | Consumer platform redesign tied to a brand relaunch, Enterprise digital product with a marketing/campaign component | Embedded product designer for an ongoing SaaS roadmap, Complex B2B or AI product design on a monthly subscription |
| Typical project type | Fixed project | Subscription |
R/GA vs Eleken: pros and cons
| R/GA | |
|---|---|
| + | Fuses product design with marketing and brand strategy, useful for clients who need both under one vendor |
| + | Global presence across ten countries covering North America, Europe, Latin America, and APAC |
| + | Nearly five decades of brand and case-study history |
| + | Now operating independently after a 2025 buyout, following 23 years inside Interpublic Group |
| - | Recent (March 2025) ownership change from Interpublic Group to a private-equity-backed independent structure — still stabilizing post-buyout |
| - | Marketing-led positioning means less pure product-design specialist depth than boutique studios |
| - | Scale suits large brand budgets more than startup-stage product teams |
| Eleken | |
|---|---|
| + | 4.9 Clutch rating across 200+ completed projects and 70+ published case studies |
| + | Subscription embedded-team model gives predictable monthly cost versus a large fixed-price contract |
| + | SaaS-only focus, including complex B2B, AI, data, and geospatial products, builds genuine vertical depth |
| + | Part-time subscription option available for teams that don't need a full-time dedicated designer |
| - | Reported team size varies widely by source (40+ to 100+), making capacity planning less precise |
| - | SaaS-only positioning means no fit for consumer, healthcare, or brand-led engagements |
| - | Subscription model can cost more than a fixed-price project for short, well-defined engagements |
Who should choose R/GA?
R/GA is the right choice for large consumer and enterprise brands that need product design fused with marketing-led brand strategy across multiple regions..
Combines digital product design with marketing/brand strategy under one roof, now operating independently after its 2025 buyout from IPG. Minimum engagement starts at Not published. Works best with clients in Enterprise transformation, Consumer products, Media & entertainment.
Who should choose Eleken?
Eleken is the right choice for saaS companies that want an embedded designer on a predictable monthly subscription instead of a fixed-price project contract..
Subscription embedded-team model (~$6,599/month) exclusively for SaaS, backed by a 4.9 Clutch rating across 200+ projects. Minimum engagement starts at $6,599/month (per company website; independently unverifiable). Works best with clients in SaaS / B2B software.
Decision matrix: R/GA vs Eleken
| Your situation | Recommended choice |
|---|---|
| You need full-ownership delivery on a defined project scope | R/GA |
| You need a large dedicated team for an ongoing programme | Check each company's engagement model |
| Your budget is at the lower end | Compare: R/GA (Not published) vs Eleken ($6,599/month (per company website; independently unverifiable)) |
| You need specialist depth in a specific vertical | R/GA |
| You need staff augmentation or team extension | Neither; consider alternatives that offer staff aug |
| You need consulting before committing to a build | Both may offer discovery engagements |
Use case fit: R/GA vs Eleken
| Use case | R/GA fit | Eleken fit | Winner |
|---|---|---|---|
| Consumer platform redesign tied to a brand relaunch | Strong | Limited | R/GA |
| Enterprise digital product with a marketing/campaign component | Strong | Limited | R/GA |
| Embedded product designer for an ongoing SaaS roadmap | Limited | Strong | Eleken |
| Complex B2B or AI product design on a monthly subscription | Limited | Strong | Eleken |
| Fixed-price product build | Limited | Limited | Both equally |
| Dedicated design team augmentation | Limited | Limited | Both equally |
Verdict: R/GA vs Eleken
Eleken (4.2/5) is the stronger overall choice for most Product Design projects. Subscription embedded-team model (~$6,599/month) exclusively for SaaS, backed by a 4.9 Clutch rating across 200+ projects. It is best for saaS companies that want an embedded designer on a predictable monthly subscription instead of a fixed-price project contract..
R/GA (3.8/5) is the better choice when large consumer and enterprise brands that need product design fused with marketing-led brand strategy across multiple regions.. If your situation matches those criteria, R/GA is a competitive option.
Related comparisons
R/GA vs Eleken FAQ
Is R/GA better than Eleken?
Eleken (4.2/5) scores higher overall, but "better" depends on your use case. R/GA is better for large consumer and enterprise brands that need product design fused with marketing-led brand strategy across multiple regions.. Eleken is better for saaS companies that want an embedded designer on a predictable monthly subscription instead of a fixed-price project contract..
How do R/GA and Eleken differ in pricing?
R/GA uses project-based, retainer for ongoing programs pricing with a minimum engagement of Not published. Eleken uses subscription (dedicated full-time or part-time designer) pricing with a minimum engagement of $6,599/month (per company website; independently unverifiable). Neither firm publishes a full rate card; a discovery call is required for project-specific quotes.
Which is better for enterprise: R/GA or Eleken?
Eleken is the larger team and typically the better enterprise-scale choice. For very large programmes, verify team size and compliance coverage directly with each agency before shortlisting.
What are the main differences between R/GA and Eleken?
R/GA's primary differentiator is: combines digital product design with marketing/brand strategy under one roof, now operating independently after its 2025 buyout from ipg. Eleken's primary differentiator is: subscription embedded-team model (~$6,599/month) exclusively for saas, backed by a 4.9 clutch rating across 200+ projects. They also differ in team size (~2,000 vs 40+ to 100+ (approximate; reported figures vary by source)), minimum engagement (Not published vs $6,599/month (per company website; independently unverifiable)), and primary industries served (Enterprise transformation, Consumer products vs SaaS / B2B software).
Verify all details directly with each agency before making a decision.