Best Product Design Agencies

Netguru vs Onething Design: full comparison for 2026

Quick verdict

Netguru (4.0/5) edges ahead of Onething Design (3.9/5) overall. Netguru is the better choice for companies wanting design plus full development, one team. Onething Design is the stronger option for multi-vertical companies, one studio across five industries. The right choice depends on your project size, budget, and required tech stack.

Netguru vs Onething Design: head-to-head summary

Criterion Netguru Onething Design
Founded 2008 2015
HQ Poznań, Poland Gurugram, India (also Bangalore and San Francisco)
Team size 600–900+ 52–73
Rating 4.0 / 5 3.9 / 5
Primary differentiator Combines product design with full software delivery at a scale (600–900+ people, 1,000+ projects) most boutiques on this list can't match Covers five distinct industries — BFSI, consumer, enterprise, healthcare, automotive — from one team with both US and India delivery presence
Pricing model Fixed project, dedicated team, T&M Fixed project, dedicated team
Min. engagement Not published $10K (per company website; independently unverifiable)
Primary tech stack Figma, React, Node.js Figma, Sketch, Adobe Creative Suite
Industries served SaaS / B2B software, Financial services / fintech, E-commerce / retail Financial services / fintech, Consumer products, Enterprise transformation, Healthcare, Automotive & mobility

Netguru vs Onething Design: overview

Netguru

Wiktor Schmidt and Jakub Filipowski started Netguru in Poznań, Poland, in May 2008. Nearly two decades later it runs six Polish offices — Poznań, Warsaw, Kraków, Wrocław, Gdańsk, Białystok — and a team reported between 600 and 900+ people, delivering more than 1,000 projects. Netguru pairs product design with full software development for brands like IKEA, Volkswagen, OLX, Delivery Hero, Wolt, and Vinted, plus fintech client Solarisbank, and has picked up a Clutch Leader Award and a spot on the FT 1000 Europe's Fastest Growing Companies list.

Onething Design

What's now Onething Design was renamed from an earlier studio, Ketchup Designs Studio, in 2015, so its founding date is best treated as approximate. Headquartered in Gurugram, India, with additional offices in Bangalore and San Francisco, the studio reports 52–73 employees depending on source. Where most boutiques on this list specialize, Onething goes the other direction — BFSI, consumer products, enterprise, healthcare, and automotive all sit inside one team's portfolio.

Services and capabilities: Netguru vs Onething Design

Capability Netguru Onething Design
Product design
UX research
Branding
Web development
Mobile development
Design systems

Tech stack comparison: Netguru vs Onething Design

Framework / platform Netguru Onething Design
Figma
Webflow N/A N/A
React N/A
Framer N/A N/A
Adobe Creative Suite N/A
Design systems/Storybook N/A N/A
After Effects N/A N/A

Pricing comparison: Netguru vs Onething Design

Criterion Netguru Onething Design
Minimum engagement Not published $10K (per company website; independently unverifiable)
Engagement models Fixed project, Dedicated team, Time & materials Fixed project, Dedicated team
Rate transparency Minimum disclosed Minimum disclosed
Price tier Mid-market Accessible

Target audience comparison: Netguru vs Onething Design

Dimension Netguru Onething Design
Best company size Startup to mid-market Startup to mid-market
Best industries SaaS / B2B software, Financial services / fintech, E-commerce / retail Financial services / fintech, Consumer products, Enterprise transformation
Best use cases Large-scale SaaS or e-commerce product design and development, Fintech product build requiring both design and engineering at scale BFSI product design for a bank or insurer, Automotive digital interface design
Typical project type Fixed project Fixed project

Netguru vs Onething Design: pros and cons

Netguru
+ 600–900+ person team across six Polish offices supports large, multi-workstream programs
+ 1,000+ delivered projects and a Clutch Leader Award back up the scale claim with independent recognition
+ Client list spans IKEA, Volkswagen, OLX, Delivery Hero, and fintech client Solarisbank
+ Pairs design with full development, reducing hand-off risk between design and engineering vendors
- Reported team size varies by source (600 to 900+), making exact capacity harder to pin down
- Scale suited to larger programs may mean less individualized attention than a boutique studio offers
- Broad software-development focus means somewhat less concentrated design-only specialization than research-led boutiques
Onething Design
+ Covers five distinct industries from one team, useful for multi-vertical clients
+ US (San Francisco) and India (Gurugram, Bangalore) delivery footprint supports near round-the-clock work
+ $10K minimum engagement (per company website; independently unverifiable) is accessible relative to most studios on this list
+ A decade of operation under its current name, with roots reaching back further
- Founding year is approximate — the studio was renamed from an earlier predecessor in 2015
- Five-industry breadth trades off some vertical-specific depth against single-vertical specialists like UXDA
- Reported employee count varies by source (52–73), making capacity planning less precise

Who should choose Netguru?

A typical fit: large-scale SaaS or e-commerce product design and development.

Combines product design with full software delivery at a scale (600–900+ people, 1,000+ projects) most boutiques on this list can't match. Minimum engagement starts at Not published. Works best with clients in SaaS / B2B software, Financial services / fintech, E-commerce / retail.

Who should choose Onething Design?

A typical fit: BFSI product design for a bank or insurer.

Covers five distinct industries — BFSI, consumer, enterprise, healthcare, automotive — from one team with both US and India delivery presence. Minimum engagement starts at $10K (per company website; independently unverifiable). Works best with clients in Financial services / fintech, Consumer products, Enterprise transformation, Healthcare, Automotive & mobility.

Decision matrix: Netguru vs Onething Design

Your situation Recommended choice
You need full-ownership delivery on a defined project scope Netguru
You need a large dedicated team for an ongoing programme Netguru
Your budget is at the lower end Compare: Netguru (Not published) vs Onething Design ($10K (per company website; independently unverifiable))
You need specialist depth in a specific vertical Onething Design
You need staff augmentation or team extension Neither; consider alternatives that offer staff aug
You need consulting before committing to a build Both may offer discovery engagements

Use case fit: Netguru vs Onething Design

Use case Netguru fit Onething Design fit Winner
Large-scale SaaS or e-commerce product design and development Strong Limited Netguru
Fintech product build requiring both design and engineering at scale Strong Limited Netguru
BFSI product design for a bank or insurer Limited Strong Onething Design
Automotive digital interface design Limited Strong Onething Design
Fixed-price product build Limited Limited Both equally
Dedicated design team augmentation Limited Limited Both equally

Verdict: Netguru vs Onething Design

Netguru (4.0/5) is the stronger overall choice for most Product Design projects. Combines product design with full software delivery at a scale (600–900+ people, 1,000+ projects) most boutiques on this list can't match.

Onething Design (3.9/5) is worth a look if you need automotive digital interface design. If your situation matches that, Onething Design is a competitive option.

Related comparisons

Netguru vs Onething Design FAQ

Is Netguru better than Onething Design?

Netguru (4.0/5) scores higher overall, but "better" depends on your use case. Netguru's strongest advantage: 600–900+ person team across six Polish offices supports large, multi-workstream programs. Onething Design's strongest advantage: covers five distinct industries from one team, useful for multi-vertical clients.

How do Netguru and Onething Design differ in pricing?

Netguru uses fixed project, dedicated team, t&m pricing with a minimum engagement of Not published. Onething Design uses fixed project, dedicated team pricing with a minimum engagement of $10K (per company website; independently unverifiable). Neither firm publishes a full rate card; a discovery call is required for project-specific quotes.

Which is better for enterprise: Netguru or Onething Design?

Netguru is the larger team and typically the better enterprise-scale choice. For very large programmes, verify team size and compliance coverage directly with each agency before shortlisting.

What are the main differences between Netguru and Onething Design?

Netguru's primary differentiator is: combines product design with full software delivery at a scale (600–900+ people, 1,000+ projects) most boutiques on this list can't match. Onething Design's primary differentiator is: covers five distinct industries — BFSI, consumer, enterprise, healthcare, automotive — from one team with both US and India delivery presence. They also differ in team size (600–900+ vs 52–73), minimum engagement (Not published vs $10K (per company website; independently unverifiable)), and primary industries served (SaaS / B2B software, Financial services / fintech vs Financial services / fintech, Consumer products).

Verify all details directly with each agency before making a decision.