Netguru
A 600-plus-person Polish product studio behind IKEA, VW, and Vinted's software.
Founded 2008 | Poznań, Poland | 600–900+ employees
product-designweb-developmentmobile-developmentux-research
What is Netguru?
Wiktor Schmidt and Jakub Filipowski started Netguru in Poznań, Poland, in May 2008. Nearly two decades later it runs six Polish offices — Poznań, Warsaw, Kraków, Wrocław, Gdańsk, Białystok — and a team reported between 600 and 900+ people, delivering more than 1,000 projects. Netguru pairs product design with full software development for brands like IKEA, Volkswagen, OLX, Delivery Hero, Wolt, and Vinted, plus fintech client Solarisbank, and has picked up a Clutch Leader Award and a spot on the FT 1000 Europe's Fastest Growing Companies list.
Netguru works primarily with clients in SaaS / B2B software, Financial services / fintech, E-commerce / retail sectors. Its primary differentiator is: Combines product design with full software delivery at a scale (600–900+ people, 1,000+ projects) most boutiques on this list can't match.
Netguru tech stack and services
FigmaReactNode.jsTypeScript
| Service area |
|---|
| Product Design |
| Web Development |
| Mobile Development |
| UX Research |
Netguru pricing
Short answer: Netguru uses a fixed project, dedicated team, t&m pricing approach. Minimum engagement starts at Not published.
| Engagement model | Typical range | Best for |
|---|---|---|
| Fixed project | From Not published | Well-defined scope |
| Dedicated team | Variable; depends on team size | Large programmes or team augmentation |
| Time & materials | Variable; depends on team size | Large programmes or team augmentation |
Netguru does not publish a public rate card. Contact them directly via their website to get project-specific pricing.
Netguru pros and cons
| Advantages | Things to consider |
|---|---|
| +600–900+ person team across six Polish offices supports large, multi-workstream programs | -Reported team size varies by source (600 to 900+), making exact capacity harder to pin down |
| +1,000+ delivered projects and a Clutch Leader Award back up the scale claim with independent recognition | -Scale suited to larger programs may mean less individualized attention than a boutique studio offers |
| +Client list spans IKEA, Volkswagen, OLX, Delivery Hero, and fintech client Solarisbank | -Broad software-development focus means somewhat less concentrated design-only specialization than research-led boutiques |
| +Pairs design with full development, reducing hand-off risk between design and engineering vendors |
Netguru vs alternatives
How Netguru compares to the other top Product Design agencies.
| Company | Best for | Key difference | Rating | Compare |
|---|---|---|---|---|
| Phenomenon Studio | Founders needing one accountable team, not a design/dev... | Runs a mandatory discovery phase before design work starts, then keeps the same senior team through development and post-launch support — a structural choice most competitors on this list don't make | 4.9 | Full comparison |
| IDEO | Enterprises, multi-year transformation programs, big budgets. | Originated the human-centered design methodology most of this list now practices, backed by roughly 24 studios and three decades of enterprise transformation work | 3.8 | Full comparison |
| Frog | Enterprises needing digital plus physical product design. | Combines physical hardware design (IoT, automotive, medical devices) with software product design, a pairing most competitors on this list have dropped | 3.7 | Full comparison |
| R/GA | Large brands, product design bundled with marketing. | Pairs product design with marketing and brand strategy under one roof, now operating independently of a holding company for the first time in over two decades | 3.7 | Full comparison |
| Accenture Song | Regulated enterprises — banking, telecom, automotive — embedded... | 36 studios and 2,000+ specialists operating inside Accenture's enterprise consulting arm — the largest global footprint of any agency on this list, with compliance coverage to match | 3.9 | Full comparison |
| Work & Co | Premium brands, design paired with strong engineering. | An engineering-heavy studio with a client roster (Apple, IKEA, Nike, Disney) unusually strong for its size, now operating inside Accenture Song | 3.8 | Full comparison |
| Huge Inc | Large enterprise brands, big recently-restructured agency. | One of the longest-running agency names on this list, now reset under new private-equity ownership and merged with Hero Digital | 3.7 | Full comparison |
| Fantasy | Consumer/tech brands, independent studio, growing AI practice. | Stayed independently owned for over two decades while most agencies its size sold to a holding company — with a client list (Nike, Disney, Spotify) to match the larger names on this list | 3.8 | Full comparison |
| Instrument | Brands wanting design bundled with marketing, Stagwell-network. | Blends product design with brand and marketing services at Stagwell-network scale, backed by a client list spanning Nike, Google, and Airbnb | 3.7 | Full comparison |
| MetaLab | Well-funded SaaS/fintech, full-stack design through design systems. | A design portfolio (Slack, Uber, Coinbase, Midjourney) that outsizes its 160-person headcount, covering the full stack from research through design systems | 4.1 | Full comparison |
| Clay | B2B SaaS, AI, fintech — big-tech credibility, low... | An unusually large enterprise client roster (Coinbase, Meta, Google, Slack) for a studio that doesn't publish its own founding year or team size | 4.0 | Full comparison |
| ustwo | Enterprise/consumer teams, two decades, genuine product craft. | One of the few studios on this list that ships both enterprise client work and its own award-winning consumer product, Monument Valley | 4.0 | Full comparison |
| Ramotion | Startups/mid-market, brand identity plus product design. | Bundles brand identity work with UX/UI and app development for a client range spanning early-stage startups to Fortune 500 companies | 3.9 | Full comparison |
| Fireart Studio | Startups/mid-market, design plus full development, one studio. | 700+ delivered projects across 200+ clients, with independently verified 'Leading UX Design Team' recognition on Clutch | 4.5 | Full comparison |
| Qubstudio | Fintech, logistics, healthcare — MVP through enterprise redesign. | Ranked #1 UX/UI agency on Clutch's 2026 rankings across 90+ reviews, with Red Dot Design Award recognition on top | 4.6 | Full comparison |
| Excited | SaaS/fintech teams, Clutch-ranked specialist, accessible pricing. | Repeatedly ranked Top 5 UX agency worldwide by Clutch, with roughly 70% of reviews citing quality and creativity by name | 4.6 | Full comparison |
| Bakken & Bæck | Tech companies (AI, decentralized systems), design plus research. | A five-city European studio that blends design with genuine computer-science research depth, evidenced by recent AI work for Sierra and Coinbase | 4.2 | Full comparison |
| Big Human | Startups/consumer brands, small senior studio, product builders. | A compact 35-person studio with its own consumer product hits (HQ Trivia, Vine) behind it, not just client work | 4.0 | Full comparison |
| UXDA | Banks and fintech, exclusively financial-services UX. | The only studio on this list built exclusively around financial-services UX, with 150+ banking and fintech platforms shaped across 39 countries | 4.3 | Full comparison |
| Onething Design | Multi-vertical companies, one studio across five industries. | Covers five distinct industries — BFSI, consumer, enterprise, healthcare, automotive — from one team with both US and India delivery presence | 3.9 | Full comparison |
| UX studio | Complex B2B SaaS, research-first design partner. | A research-first methodology comparable in rigor to Phenomenon Studio's own discovery-first approach, applied specifically to complex B2B SaaS products | 4.4 | Full comparison |
| Halo Lab | E-commerce/web-app teams, #1 Dribbble studio, award-heavy. | Currently ranked the #1 Dribbble Team globally, backed by 70+ design awards and a 4.9 Clutch rating | 4.5 | Full comparison |
Netguru FAQ
What is Netguru?
A 600-plus-person Polish product studio behind IKEA, VW, and Vinted's software.
How much does Netguru charge?
Netguru uses fixed project, dedicated team, t&m pricing. Minimum engagement starts at Not published. A discovery call is required to get project-specific quotes.
What tech stack does Netguru use?
Netguru works with Figma, React, Node.js, TypeScript. Primary industries served include SaaS / B2B software, Financial services / fintech, E-commerce / retail.
Is Netguru right for enterprise?
Companies wanting design plus full development, one team. 600–900+ team size. Key consideration: Reported team size varies by source (600 to 900+), making exact capacity harder to pin down.
What are the best Netguru alternatives?
The best alternatives to Netguru depend on your use case. Top options are:
- Phenomenon Studio: runs a mandatory discovery phase before design work starts, then keeps the same senior team through development and post-launch support — a structural choice most competitors on this list don't make
- IDEO: originated the human-centered design methodology most of this list now practices, backed by roughly 24 studios and three decades of enterprise transformation work
- Frog: combines physical hardware design (iot, automotive, medical devices) with software product design, a pairing most competitors on this list have dropped
Compare Netguru with other Product Design agencies
Netguru vs Phenomenon Studio Netguru vs IDEO Netguru vs Frog Netguru vs R/GA Netguru vs Accenture Song Netguru vs Work & Co Netguru vs Huge Inc Netguru vs Fantasy Netguru vs Instrument Netguru vs MetaLab Netguru vs Clay Netguru vs ustwo Netguru vs Ramotion Netguru vs Fireart Studio Netguru vs Qubstudio Netguru vs Excited Netguru vs Bakken & Bæck Netguru vs Big Human Netguru vs UXDA Netguru vs Onething Design Netguru vs UX studio Netguru vs Halo Lab
Verify all details directly with Netguru before making a decision.