R/GA vs Qubstudio: full comparison for 2026
Quick verdict
Qubstudio (4.6/5) edges ahead of R/GA (3.8/5) overall. Qubstudio is the better choice for fintech, logistics, and healthcare companies needing anything from a new MVP to an enterprise-scale product redesign.. R/GA is the stronger option for large consumer and enterprise brands that need product design fused with marketing-led brand strategy across multiple regions.. The right choice depends on your project size, budget, and required tech stack.
R/GA vs Qubstudio: head-to-head summary
| Criterion | R/GA | Qubstudio |
|---|---|---|
| Founded | 1977 | 2006 |
| HQ | New York City, NY, USA | London, UK (Canary Wharf), Ukraine-based delivery team |
| Team size | ~2,000 | 51–200 (company states ~70 creative professionals) |
| Rating | 3.8 / 5 | 4.6 / 5 |
| Best for | Large consumer and enterprise brands that need product design fused with marketing-led brand strategy across multiple regions. | Fintech, logistics, and healthcare companies needing anything from a new MVP to an enterprise-scale product redesign. |
| Pricing model | Project-based, retainer for ongoing programs | Fixed project, dedicated team |
| Min. engagement | Not published | $15K (per company website; independently unverifiable) |
| Primary tech stack | Figma, Adobe Creative Suite, After Effects | Figma, Sketch, Webflow |
| Industries served | Enterprise transformation, Consumer products, Media & entertainment | Financial services / fintech, Healthcare |
R/GA vs Qubstudio: overview
R/GA
Founded in 1977 and headquartered in New York City, R/GA operates from ten countries including Austin, London, São Paulo, Singapore, and Stockholm. R/GA spent 23 years inside Interpublic Group before completing an independent buyout in March 2025 with private equity partner Truelink Capital — a recent ownership change worth disclosing. The firm's positioning fuses digital product and service design with marketing and technology, producing strong enterprise and consumer platform work for large brands.
Qubstudio
Qubstudio was founded around 2006 (some sources cite 2007) and is headquartered in London's Canary Wharf with a Ukraine-based delivery team. The company states roughly 70 creative professionals within a broader 51–200 employee band. Qubstudio ranked #1 UX/UI agency on Clutch in its 2026 rankings with 90+ reviews, alongside Red Dot Design Award and UX Design Awards recognition. The studio serves fintech, logistics, healthcare, and EdTech clients across MVP launches through enterprise digital transformation and mature-product redesigns.
Services and capabilities: R/GA vs Qubstudio
| Capability | R/GA | Qubstudio |
|---|---|---|
| Product design | ✓ | ✓ |
| UX research | ✓ | ✓ |
| Branding | ✓ | ✗ |
| Web development | ✗ | ✗ |
| Mobile development | ✗ | ✗ |
| Design systems | ✗ | ✗ |
Tech stack comparison: R/GA vs Qubstudio
| Framework / platform | R/GA | Qubstudio |
|---|---|---|
| Figma | ✓ | ✓ |
| Webflow | N/A | ✓ |
| React | N/A | ✓ |
| Framer | N/A | N/A |
| Adobe Creative Suite | ✓ | N/A |
| Design systems/Storybook | N/A | N/A |
| After Effects | ✓ | N/A |
Pricing comparison: R/GA vs Qubstudio
| Criterion | R/GA | Qubstudio |
|---|---|---|
| Minimum engagement | Not published | $15K (per company website; independently unverifiable) |
| Engagement models | Fixed project, Retainer | Fixed project, Dedicated team |
| Rate transparency | Minimum disclosed | Minimum disclosed |
| Price tier | Mid-market | Accessible |
Target audience comparison: R/GA vs Qubstudio
| Dimension | R/GA | Qubstudio |
|---|---|---|
| Best company size | Startup to mid-market | Startup to mid-market |
| Best industries | Enterprise transformation, Consumer products, Media & entertainment | Financial services / fintech, Healthcare |
| Best use cases | Consumer platform redesign tied to a brand relaunch, Enterprise digital product with a marketing/campaign component | Fintech MVP launch design, Logistics platform UX overhaul |
| Typical project type | Fixed project | Fixed project |
R/GA vs Qubstudio: pros and cons
| R/GA | |
|---|---|
| + | Fuses product design with marketing and brand strategy, useful for clients who need both under one vendor |
| + | Global presence across ten countries covering North America, Europe, Latin America, and APAC |
| + | Nearly five decades of brand and case-study history |
| + | Now operating independently after a 2025 buyout, following 23 years inside Interpublic Group |
| - | Recent (March 2025) ownership change from Interpublic Group to a private-equity-backed independent structure — still stabilizing post-buyout |
| - | Marketing-led positioning means less pure product-design specialist depth than boutique studios |
| - | Scale suits large brand budgets more than startup-stage product teams |
| Qubstudio | |
|---|---|
| + | Ranked #1 UX/UI agency on Clutch's 2026 rankings across 90+ public reviews |
| + | Red Dot Design Award and UX Design Awards recognition independently verify design quality |
| + | Nearly two decades of operation with a London HQ and Ukraine-based delivery team |
| + | Covers the full range from MVP launches to enterprise digital transformation |
| - | Founding year is disputed between sources (2006 vs. 2007) — treated here as approximate |
| - | Ukraine-based delivery team introduces the same regional-continuity considerations as other Ukraine-rooted studios in this list |
| - | 51–200 employee band published by directories is wide; the company's own stated ~70 creative professionals is more precise but self-reported |
Who should choose R/GA?
R/GA is the right choice for large consumer and enterprise brands that need product design fused with marketing-led brand strategy across multiple regions..
Combines digital product design with marketing/brand strategy under one roof, now operating independently after its 2025 buyout from IPG. Minimum engagement starts at Not published. Works best with clients in Enterprise transformation, Consumer products, Media & entertainment.
Who should choose Qubstudio?
Qubstudio is the right choice for fintech, logistics, and healthcare companies needing anything from a new MVP to an enterprise-scale product redesign..
Ranked #1 UX/UI agency on Clutch's 2026 rankings with 90+ reviews, backed by Red Dot Design Award recognition. Minimum engagement starts at $15K (per company website; independently unverifiable). Works best with clients in Financial services / fintech, Healthcare.
Decision matrix: R/GA vs Qubstudio
| Your situation | Recommended choice |
|---|---|
| You need full-ownership delivery on a defined project scope | R/GA |
| You need a large dedicated team for an ongoing programme | Qubstudio |
| Your budget is at the lower end | Compare: R/GA (Not published) vs Qubstudio ($15K (per company website; independently unverifiable)) |
| You need specialist depth in a specific vertical | R/GA |
| You need staff augmentation or team extension | Neither; consider alternatives that offer staff aug |
| You need consulting before committing to a build | Both may offer discovery engagements |
Use case fit: R/GA vs Qubstudio
| Use case | R/GA fit | Qubstudio fit | Winner |
|---|---|---|---|
| Consumer platform redesign tied to a brand relaunch | Strong | Limited | R/GA |
| Enterprise digital product with a marketing/campaign component | Strong | Strong | Both equally |
| Fintech MVP launch design | Limited | Strong | Qubstudio |
| Logistics platform UX overhaul | Limited | Strong | Qubstudio |
| Fixed-price product build | Limited | Limited | Both equally |
| Dedicated design team augmentation | Limited | Limited | Both equally |
Verdict: R/GA vs Qubstudio
Qubstudio (4.6/5) is the stronger overall choice for most Product Design projects. Ranked #1 UX/UI agency on Clutch's 2026 rankings with 90+ reviews, backed by Red Dot Design Award recognition. It is best for fintech, logistics, and healthcare companies needing anything from a new MVP to an enterprise-scale product redesign..
R/GA (3.8/5) is the better choice when large consumer and enterprise brands that need product design fused with marketing-led brand strategy across multiple regions.. If your situation matches those criteria, R/GA is a competitive option.
Related comparisons
R/GA vs Qubstudio FAQ
Is R/GA better than Qubstudio?
Qubstudio (4.6/5) scores higher overall, but "better" depends on your use case. R/GA is better for large consumer and enterprise brands that need product design fused with marketing-led brand strategy across multiple regions.. Qubstudio is better for fintech, logistics, and healthcare companies needing anything from a new MVP to an enterprise-scale product redesign..
How do R/GA and Qubstudio differ in pricing?
R/GA uses project-based, retainer for ongoing programs pricing with a minimum engagement of Not published. Qubstudio uses fixed project, dedicated team pricing with a minimum engagement of $15K (per company website; independently unverifiable). Neither firm publishes a full rate card; a discovery call is required for project-specific quotes.
Which is better for enterprise: R/GA or Qubstudio?
Qubstudio is the larger team and typically the better enterprise-scale choice. For very large programmes, verify team size and compliance coverage directly with each agency before shortlisting.
What are the main differences between R/GA and Qubstudio?
R/GA's primary differentiator is: combines digital product design with marketing/brand strategy under one roof, now operating independently after its 2025 buyout from ipg. Qubstudio's primary differentiator is: ranked #1 ux/ui agency on clutch's 2026 rankings with 90+ reviews, backed by red dot design award recognition. They also differ in team size (~2,000 vs 51–200 (company states ~70 creative professionals)), minimum engagement (Not published vs $15K (per company website; independently unverifiable)), and primary industries served (Enterprise transformation, Consumer products vs Financial services / fintech, Healthcare).
Verify all details directly with each agency before making a decision.